With over 2
million real
estate agents
according to the
National
Association of
Realtors (NAR),
becoming a
successful real
estate agent
takes more than
just a license
and a knowledge
of current laws
and
regulations.The
first year drop
out range
estimated to be
from 40% to 80%
demonstrates
that many real
estate agents
are not as
successful as
they could be
and research
suggests that
90% give up
after 3 years.
The following 7
tips may help
you avoid
becoming one of
these statistics.
-
First and
Foremost
YOU are
a business.
Real estate
agents work
for a
broker, but
are
independent,
commissioned
sales people.
This means
that you are
a small
business and
must run
your
practice as
a business.
Again,
remember
you are a
small
business
owner.
-
Embrace a
Planning
Attitude
If you don’t
have a plan,
then you are
on some
else’s plan
– usually
the
successful
real estate
agent's.
During the
last 10
years, what
I have
learned as a
performance
improvement
consultant
or coach is
that most
people place
more value
in planning
a trip to
the grocery
store or a
vacation
than
planning
their lives
either
professionally
or
personally.
-
Research
Your
Market Plan
Since you,
as the real
estate
agent, are
responsible
for your own
expenses, do
your
research
specific to
your
marketing
plan within
your
strategic
plan. Time
spent in
constructing
your
marketing
plan is
definitely
well spent.
NOTE:
Remember a
business
plan usually
is data
driven,
while a
strategic
plan
identifies
who does
what by when.
-
Establish
Sales Goals
Using your
strategic
plan,
establish
sales goals.
If you are
new to this
industry, it
may take 6
months
before the
first sale.
HINT: Use
the W.H.Y.
S.M.A.R.T.
criteria for
goal setting.
-
Create a
Financial
Budget
Budgeting is
critical
given the up
and down of
this
volatile
market
place. Your
financial
budget
should plan
for your
marketing
costs, any
additional
costs such
as education
and your
forecasted
income.
-
Make
Managing
Yourself
a Priority
Building a
business is
not easy.
You must
learn how to
manage
yourself
especially
in the area
of time
management,
ongoing real
estate
training (continuing
education
units) and
personal
life balance.
Real estate
is said to
be a 24/7
business
much like
any small
business.
However, it
is important
not to lose
sight of
your
personal
life
including
family,
friends,
physical
health, etc.
-
Find a
Mentor
or a Real
Estate Coach
Going it
alone is not
easy. Take
the time to
find a
mentor who
can help you
steer
through some
of the known
obstacles
and help you
during the
“peaks and
valleys.” If
you have the
resources,
you may wish
to hire a
real estate
coach or an
executive
coach who
specializes
in small
business
help and
sales.
Being an
incredible sales
person and
entering the
real estate
market does not
guarantee
similar sales
success. However,
these 7 tips may
help you avoid
many of the
pitfalls by not
being one of the
four real estate
agents who quit
within one year
or one of the
nine who give up
after 3 years.
Leanne coaches individuals, small businesses and large organizations to double performance in warp time. As The Small Business Coach, Leanne shares the Secrets of Success and provides a free monthly newsletter. Please feel free to contact Leanne at 219.759.5601 or visit http://www.processspecialist.com/If you truly don't believe doubling your results is possible, read some case studies where individuals and businesses took the risk and experienced unheard of results.
One quick question,if you could secure one new client or breakthrough that one roadbloack, what would that mean to you? Then, take a risk and give a call at 219.759.5601 to experience incredible business results.
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